California wineries offering virtual tastings amid shutdown
SONOMA, Calif. (AP) - In stark contrast to the normal hustle and bustle of tourists and enophiles, the grounds sit empty at California’s oldest commercial winery — the historic Buena Vista.
Tasting rooms statewide shut down last month after the governor ordered businesses to close to slow the spread of coronavirus, The Associated Press reports.
So Buena Vista and other wineries that want to stay viable and connected to their customers during the pandemic are harnessing technology and platforms such as Facebook Live to offer virtual wine experiences.