Hotel offers free stays for couples who make babies

KELOWNA, British Columbia (KYMA, KECY, CNN)- For Valentine's Day this year, you could indulge in a cocktail-paired tasting menu at a top Vancouver restaurant, jet off to Whistler for a ski holiday or book a cozy lodge on the west coast of Vancouver Island to storm watch.

But for those tired of such romantic (Canadian) clichés, British Columbia's Hotel Zed has a heart-day alternative.

The hotel, with locations in Victoria and Kelowna, is offering a four-hour "Nooner" special on February 14, which it has done for the past five years.

Couples can check in from 10 a.m. to 2 p.m. (rates start at $59 CAD) for some nookie, followed by a game of post-coital ping-pong in the lounge or perhaps a sexy soak in the outdoor hot tub.

This holiday the hotel chain is raising the stakes with a baby maker promo -- if sweethearts welcome a bundle of joy into their life nine months after the Nooner rendezvous, they'll win a free stay at the Hotel Zed of their choice for the next 18 years.

(Need further incentive? A new Zed is opening this summer in Tofino, a secluded hamlet on Vancouver Island famous for its rainforest hikes and surf breaks.)

Hotel Zed CEO Mandy Farmer came up with the original Nooner idea when her kids were little and she was struggling to find quality, child-free time with her husband.

The prospect of a romantic tryst on February 14 was more appealing to her than a bouquet of carnations or a box of chocolates, so she took the idea to the board and they ran with it.