Skip to Content

AT&T considers ads for cheaper phone bill

Screen Shot 2020-09-17 at 10.07.50 AM

(CNN) - AT&T is considering offering wireless phone plans partially paid for by advertising, according to the company’s CEO.

AT&T CEO John Stankey says he thinks some customers might be interested in accepting ads on their phones to save $5 or $10 on their monthly bills.

The idea has been tried in the past by other carriers, but it’s never been successful. But Stankey says AT&T has a lot more data on customers, which means ads could be targeted better.

The company advertising business incorporates data that comes from both inside and outside its ecosystem, which Stankey admits could raise privacy concerns.

It’s unclear exactly how the ads would be presented. If the plan goes through, it could launch as early as next year.

Article Topic Follows: Video

Jump to comments ↓

Author Profile Photo

Dominique Newland

Dominique joined KYMA in June 2019 as a Sunrise anchor. She was born in New Jersey but raised in Carmel, Indiana.

You can reach her at



KYMA KECY is committed to providing a forum for civil and constructive conversation.

Please keep your comments respectful and relevant. You can review our Community Guidelines by clicking here

If you would like to share a story idea, please submit it here.

Skip to content