Small businesses help promote products together in Imperial Valley

IMPERIAL COUNTY, Calif. (KYMA) - A group of imperial valley entrepreneurs are working together to promote their products and increase their sells.

Valle Imperial en Moviemiento, which translates to Imperial Valley in movement, has small businesses selling a variety of items including handcrafted item, food, and jewelry.

“It’s a group of small business owners and that want to grow their businesses, and that’s when I come in and help them boost their businesses,” said Viridiana Gonzalez, Valle Imperial en Moviemiento founder

“We do it once a month in different cities here in the Imperial Valley. We get the information they don’t have until we have another event, they contact us with the information we provide at the events,” said Carmelita Parra, business owner.

Nearly 60 small business have joined the non-profit organization that was created four months ago.

Gonzalez says even though it’s though to start a business, they work together to succeed.

“It’s complicated but not impossible. What people need is a guide. Someone who knows about the permits, the process and to make it easier for them. We walk them through the process and make it easier so they can sell more," said Gonzalez.

The next event will be Saturday, January 24 from 12 to 8 p.m. at Pioneer’s Van and Storage on Aten Road in Imperial.