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Balenciaga stirs controversy with new ad

NBC News

Los Angeles- Luxury fashion house Balenciaga is suing the production company behind its spring 2023 ad campaign.

At issue is a picture in the campaign that included paperwork about a supreme court ruling on child pornography.

Balenciaga wants north six, incorporated, set designer Nicholas des Jardins and his company to pay at least 25-million dollars in damages.

The campaign featured actress Nicole Kidman and model Bella Hadid and was supposed to replicate a corporate environment.

One of the shots showed a messy desk.

Balenciaga says the props in the shoot were supposed to be fake documents, but the clutter included a page from a real supreme court case about child pornography.

Balenciaga says the image caused people to falsely associate its brand with quote "the repulsive and deeply disturbing subject of the court decision."

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Dodge Landesman

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