Consumer

More snacking is expected during Super Bowl

Published January 27, 2021 5:23 PM

Frito-Lay estimates that their will be a 21% increase in snacking during this year's Super Bowl.

The company takes the data from its "U.S Snack Index One," a poll on consumer snacking habits.

The index also found that upwards of 40% of Americans are snacking more than they did in 2020.

Eight in ten of those Americans are planning to watch the game . Super Bowl is still expected to be the most viewed event of the year.

"Super Bowl Sunday is one of the year's biggest snacking days," according to retail sales data.

Article Topic Follows: Consumer

Mercedes Martinez joined the KSWT team as anchor/producer in October 2020. You can catch her on 13 On Your Side at 4:00pm.

Reach out to Mercedes at mercedes.martinez@kecytv.com.

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